Social physics or sociophysics is a field of science which uses mathematical tools inspired by. He received his bs in computer science from the university of michigan. How social networks can make us smarter 9780143126331. Sandys research findings have been the focus of my meetings design work for over twenty years. Sandy pentland on social physics sage research methods. By using communication tracking analysis and occasionally human sensors along with big data, he and his team are evolving a new discipline with a unique taxonomy and ontology that brings a higher level of quantification and rigor to a challenging and inherently complex field. How good ideas spread the lessons from a new science, alex sandy pentland, the toshiba professor of media arts and sciences and the director of the human dynamics laboratory, draws all that research together into a new theory of human social interaction, which he then applies to questions of. Recent books about social physics include mit professor alex pentlands book social physics or nature editor mark buchanans book the social atom. If the big data revolution has a presiding genius, it is mits alex pentland. Social physics will change the way we think about how we learn and how our social groups workand can be made to work better, at every level of society. Social physics offers a crash course in the new selfdeclared field of science.
Alex sandy petland tells interviewer dave edmonds about the origins of social physics in the days before widespread good data and solid statistical methods and explains how it blossomed as both a field and for pentlands own research. Popular reading about sociophysics include english physicist philip ball s why society is a complex matter, 15 dirk helbing s the automation of society is next or american physicist lazlo. Social physics is filled with rich findings about what makes people tick. Download for offline reading, highlight, bookmark or take notes while you read social physics.
How good ideas spreadthe lessons from a new science. Social physics kobo ebook the elliott bay book company. Using millions of data points measured over a long period of time in real settings, which pentland calls living laboratories, the author has monitored human behavior on an unprecedented scale. Alex sandy pentland professor of computer science, mit. How good ideas spread the lessons from a new science, alex sandy pentland, the toshiba professor of media arts and sciences and the director of the human.
Everyday low prices and free delivery on eligible orders. From one of the worlds leading data scientists, a landmark tour ofthe new science of idea flow, offering revolutionary insights into the mysteries of collective intelligence and social influence if the big data revolution has a presiding genius, it is mits alex sandy pentland. Alex sandy pentland on the social physics of wellbeing. He was named to the national academy of engineering in 2014. How social networks can make us smarter, by alex pentland. From one of the worlds leading data scientists, a landmark tour of the new science of idea flow, offering revolutionary insights into the mysteries of. If the big data revolution has a presiding genius, it is mits alex sandy pentland. Alex sandy pentland the future of ai and human society. The phrase was coined in the early 1800s, and first implementation was the. Pentlands research also offers lessons for policymakers and business people. Over years of groundbreaking experiments, he has distilled remarkable discoveries significant enough to become the bedrock of a whole new scientific field.
Social physics ebook by alex pentland rakuten kobo. Social physics from one of the worlds leading data scientists, a landmark tour of the new science of idea flow, offering revolutionary insights into the mysteries of collective intelligence and social influence if the big data revolution has a presiding genius, it. Using millions of data points measured over a long period of time in real settings, which pentland calls living laboratories, the author has monitored human behavior on an unprecedented scalepentlands research also offers lessons for policymakers and business people. It is largely, but not exclusively, about the flow of ideas between individuals taken from large datasets of telephone and actual mobility, talk, and other residue of human behaviour. From one of the worlds leading data scientists, a landmark tour of the new science of idea flow, offering revolutionary insights into the mysteries of collective intelligence and social influence if the big data revolution has a presiding genius, it.
His most recent books are social physics penguin press, 2014 and honest signals mit press, 2008. Professor alex sandy pentland directs mit connection science, an mitwide initiative, and previously helped create and direct the mit media lab and the media lab asia in india. Often described as a computational social scientist, alex sandy pentland sees his role as being to help the birth of the world into a data rich environment. Pentland leads readers to the edge of the most important revolution in the study of social behavior in a generation, an entirely new way to look at life itself. Review social physics young upstarts young upstarts. How social networks can make us smarter, by alex pentland is much advised. Professor sandy pentland, director of the mit human dynamics lab. Director of the human dynamics laboratory, pentlands book social physics. Pentlands social physics is a major contribution to this field. I came to this book after reading shoshana zuboffs surveillance. Sandy pentland, mit professor, on how big data is revealing the science behind how we work together, based on his book social physics. Alex pentland is a high praised academic from mit in the domain of big data, but this book is not about research, neither about. But their skepticism seems to have eluded alex pentland, director of the.
Social physics is a metaphor sandy pentland adopts to embrace a class of data science research. How good ideas spreadthe lessons from a new science by pentland, alex isbn. Pentland delivered his shannon luminary lecture the future of ai and human society. Social physics can change your company and the world. How social networks can make us smarter ebook written by alex pentland. Specifically, pentland uses reality mining to investigate the social physics in a wide range of groups and situations, from social and peer groups.
Social physics is the science of using statistics to find laws or universals in human crowd behavior. Pentland s main field of interest is using reality mining to explore the properties and patterns of interactions between peoplewhat he calls social physics. He received his bs in computer science from the university of michigan, and his phd in computer science, psychology, and ai from mit. How can we create social structures that are productive and creative. The author claims that collecting large amounts of personal data reveals how social networks can be engineered to. Using millions of data points measured over a long period of time in real settings, which pentland calls living laboratories, the author has monitored human behavior on an unprecedented scale pentland s research also offers lessons for policymakers and business people.
For everybody, if you want to begin joining with others to check out a book, this social physics. This book will not only whisk you up to speed on cuttingedge research at the interface of technology, behavioral. Sandy pentland on social physics sage ocean big data. One of the creators of the mit media lab and currently the director of the mit connection science and human dynamics labs, pentland studies social physics, which takes a datacentric view of culture and society. For alex sandy pentland, one of the bestknown and widely cited computational social scientists in the world, these are halcyon days for his field. It asks questions about how we can best use the treasure troves of data available to companies and researchers today to better understand human interaction and social organization, and. How good ideas spreadthe lessons from a new science proposes a new theory of human social interaction. His most recent books are social physics penguin press and honest signals mit press. Enter social physics, a concept coined by mit professor alex sandy pentland. How social networks can make us smarter by alex pentland at indigo.
1507 173 1623 1187 1629 686 180 766 746 409 1099 1224 1221 242 674 541 1195 127 170 64 1602 604 118 1253 176 271 1413 671 1037 657 163 748 117 1435 650 675